Luxury brand for events concierge

The Client

Go Privilege

Sector

Hospitality & Leisure

The Brief

An e-commerce website, online & offline marketing strategies for luxury concierge brand.

Go Privilege offer bespoke travel and events concierge services for corporate and private clients. They came to Swan Creative looking to create an e-commerce website to promote their events and build brand awareness across London and the Southeast.

What We Did

Brand Strategy

Brand Creation & Rebrands

Brand Amplification & Growth

Website Strategy

Website Design

Website Development

Graphic Design

Paid Social Media

Google Ads

The Project

Branding
Marketing

Branding

Our team of in-house designers created a high-end brand with rich dark blues and golds to reflect the luxury experience that Go Privilege provides. We then incorporated the branding and colour scheme into broader printed marketing materials, including brochures and business cards.

Our marketing experts then further utilised offline marketing strategies to create several eye-catching for adverts for magazines read by high net-worth individuals.

Event Marketing, Essex

Focusing on building brand awareness across the UK, we created a digital marketing strategy that utilises organic social media content creation, paid social advertising and Google Ads.

Our experts created several Google Ad campaigns that ensured the positioning of Go Privilege before the target audience at a critical point in the buyer journey. In addition, the team ran split tests to optimise the campaign performance whilst ensuring keyword relevance.

The Result

We combined our core services of branding, web design and marketing to create a stunning, high performance website and several marketing campaigns that drove 20,000 highly qualified users to the website resulting in an influx of conversions, including online transactions.

Creating relevant and engaging social media content alongside striking branded graphics saw an audience increase of 168% on Facebook and Instagram, with 6,600 users driven to the website from social media.

We approached Paul and his team 18 months ago to build a new website and create better brand exposure across social channels. Initial consultations were informative, the work was completed on schedule and we have certainly benefited from their involvement. I would recommend Swan Creative to those looking for similar projects.